SEO for Professional Service Firms | Where Many Fall Short

Galen De Young | B2B Search Engine Optimization | Wednesday, February 11th, 2009

It seems like professional services firms really struggle with search engine optimization. Few do it well. In the audits we do for clients, perhaps the most common issue is inadequate site architecture. That is, not having enough pages in the site to respond to the diverse range of potential search terms. But there are other common problems, too. Here are some of the issues and what you can do about them.
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